iCandy

Tech Chic

iCandy is less popular than some of the flashier or more affluent brands, but it has a dedicated customer base. Their rather specific niche is gamers and tech-savvy people. Their target audience are children and children at heart. They value an easygoing atmosphere and "chill vibes." They survive mostly off of brand recognition - they plaster their name on everything. Designs are highly related to popular culture. The greatest advantage of joining iCandy as a Diver is seeing your face plastered over all kinds of merch.

As a sponsor, iCandy is fairly liberal and easy to get along with. They try to stay out of the cut-throat upper echelons of the Brand world, and they pass the benefits and detriments resulting from that onto their Divers. Less drama, fewer responsibilities, but also less monetary turn. iCandy Divers are known for using outdated Duel tech, but many of them know how to fix it when it breaks, or have made their own modifications to the design here or there... to varying degrees of success.

Brand Deal

You can Pursue a Brand Deal with iCandy if you meet any of the following Criteria:

• Play a game with the guy at the counter
• Get involved in the brand's tournaments and events

A brand deal with iCandy is one of the shorter and less intense Brand Deals to partake in. They turn almost nobody away as long as people take an actual interest in their business. The people in charge have a keen eye for those who just want iCandy because it's easy. They will test your knowledge and skill at videogames and you may or may not have to play a fighting game with the CEO, depending on if she's working from home when you come by to visit the shop or not. Your shiny new sponsorship will be consummated with a merch deal of your choosing, whether that's a clothing gig (Tee shirts and hoodies), A lunch set (Lunchbox and matching Thermos), or an Action Figure (with only like four points of movement - you're not THAT famous yet).

You are very very unlikely to be kicked from your iCandy sponsorship, even if you disappear when the new DLC drops. We see you. Just... don't harsh the vibes, you know?

Brand Move: Hold on, I'm Consulting the Strategy Guide.

When you attempt to solve a puzzle by applying game logic and media tropes, define the puzzle you're trying to solve, then roll Diligence + Imagination:
On a 10+, you successfully find the solution to the issue using your knowledge of fiction or game mechanics. Describe how you nerd out in an impossibly useful fashion.
On a 7-9, you advance toward solving the problem in a meaningful way, but one of the following escapes your metaphor:

• Some aspects of real-world physics or logistics prevent your plan from fully succeeding. The Judge describes how reality falls short of fiction.
• Your plan works, but it requires an absurd amount of steps to achieve. Describe how you overcomplicate the issue beyond recognition.

On a 6 or lower, your ideas range between unhelpful and utterly deranged. Gain Baggage.

Rivalry

iCandy prides itself on not having any true rivalries. There have been some nasty bullying incidents by Clover's Cliques over the years. A few of the other Brands look down on iCandy and this can cause issues, but nobody likes losing to an iCandy Diver after they've had a night to hyperfocus on their deck. Oddly enough, iCandy is one of the Brands that gets along best with Dauntless, since they both, in their own way, encourage skill in their craft. Some of the reps in Dauntless will try to recruit iCandy Divers whose skills catch the winds of rumor strongly enough to reach them.